The incredible power of video marketing!
See the stats which prove how video marketing combined with social media and a perfected sales journey can launch your property in a powerful way to reach the right people at the right time…
In a world where everyone is glued to their phone and computer screens, and an internet search is the first form of research, it’s important for agents to know the best way to reach the right buyer or tenant for your home.
When we began using professional video marketing for our customer’s properties – around 2 years ago - we saw such an uplift in enquiries and information requests, that we knew we were on the right track. Since then, we’ve created over 150 property videos and have been asked to pilot a SKY TV property show (coming soon!).
Presenting your home in the best light possible can be done best through the eyes of the video lens, giving prospective buyers or tenants a new way to experience your home like never before. Taking on a videographer within our in-house team was a big step forward but proved to be an incredible asset for selling or letting homes.
Combining that with social media in recent years means we’ve now perfected the way our video marketing is targeted, and of course, we always follow through with the fantastic personal service which forms our tried and tested sales journey to achieve the best price for our customers.
What are the stats?
Our YouTube channel now has over 2100 subscribers, and more people are searching our properties every day, with video views often reaching into the hundreds – just on the YouTube platform.
On Facebook, our most viewed property video reached a staggering 3,500 views – that’s 3.5k people who have now seen our customer’s home on social media, and the targeted marketing means all of those people have an interest in buying locally.
We are so proud to be known locally as the number 1 agent for video marketing, and we’ll keep making them better, day by day!
If you’re interested in how we make our videos or want to see what other marketing and sales journeys we include to ensure the maximum price is reached, get in touch! We’d be happy to have a chat.